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There are almost as many definitions of minimum viable product (MVP) as there are startups who use the methodology. But Eric Ries (of The Lean Startup fame) does an excellent job of summing up the concept and each component of its power:
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Crowds were still clamoring at the doors of brick-and-mortar retailers on Black Friday this year, but the crowds were a bit thinner than usual. Many...
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Not many days go by without news of a hacking incident of one sort or another. Cyber threats have become so common that we’re almost numb to them —...
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A unique value proposition is going to be your key for attracting and keeping customers. A unique value proposition, or UVP, is a clear,...
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To ecommerce app or not to ecommerce app? In our world, speed, concision, and convenience are of utmost importance, and if you’re not making sure...
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The idea stage is the perfect time for market research and researching your competition. You may have a rock-solid idea that you think will blow the...
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People need speed. Aberdeen’s June Benchmark report found that even just a lag of one second can lose customers for your app. Think about it: just a...
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We previously discussed in last week’s blog post the 4 features of successful, high-growth startups. The first feature, viral marketing, is an...
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High-growth startups have captured market opportunities and momentum in an unprecedented way in the contemporary era. There are several components...
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Let’s think about some bad case scenarios where you haven’t used usability testing. You pour thousands into developing an app you’re sure people are...
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One of the biggest obstacles that you can run into when developing an app is money. Business overhead, logistics, paying developers and designers and...
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We’ve all seen the thousands of apps that pop up whenever we search “fitness” or “food” or “mental health,” and it’s impossible to know which app is...
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We’ve previously written about successful tips on how to wireframe your app and how to figure out the least and crucial amount of things you need to...
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